A guide to digital goods services
by Kay McMahon
First Edition: published 17 April 2014
If you’re a creative kind of person and would like to sell your creations online, very likely the first question you’ll ask is: How do I do it?
The problem for many creative types is that they don’t have the time, technical skills or inclination to build themselves a website of any kind – let alone an eCommerce website, which is a notoriously complicated process. They could pay someone to create and maintain a website for them, but that can be expensive. Or they could sign up with a marketplace like Amazon, and end up having to hand over at least 30% of the sales proceeds.
All the creator really wants to do is give people a simple “Buy this” link where they can hand over the readies and download the creation. Simple and straightforward for all concerned.
Fortunately, a third option has arisen in recent years that allows creators of digital products to do exactly that. The providers of this third option are known as digital goods services, and they’re the subject of Kay McMahon’s report, Selling Digital Products the Simple Way.
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